Brand Strategy Buzzflick
Facilitating The Successful Conversions Of Marketing Leads To Sales
Increase in
Revenue
increase in social
engagement
Vitruvian’s goal for Buzzflick’s branding campaign was to facilitate the successful conversions of their marketing leads to sales utilizing key digital platforms. A major target here was to reposition the brand at a higher market reputation with the use of various brand positioning, communications, and digital outreach methodologies, resulting in higher chances of valuable leads transitioning to sales.
Vitruvian Agency’s creative team got together with Buzzflick to devise a plan to optimize their digital appearance. We proposed a series of website design and content changes that would help improve the communication and messaging on the website, while also implementing CRO (Conversion Rate Optimization) principles on the website. Doing so would ensure higher engagement from visitors, increasing the probability of conversions by a long shot.
The technique Vitruvian employed to help Buzzflick gain its authoritative position and thereby increase conversions and sales includes:
Buzzflick saw an exponential rise in the quality of leads, the brand awareness of the leads, and an improvement in their website’s user experience, leading to a 150% increase in traffic to lead conversion rate, ultimately increasing their sales revenue by 366%.
your brand to shine through
the digital abyss.