Goal

Vitruvian’s goal for Buzzflick’s branding campaign was to facilitate the successful conversions of their marketing leads to sales utilizing key digital platforms. A major target here was to reposition the brand at a higher market reputation with the use of various brand positioning, communications, and digital outreach methodologies, resulting in higher chances of valuable leads transitioning to sales.

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Solution

Vitruvian Agency’s creative team got together with Buzzflick to devise a plan to optimize their digital appearance. We proposed a series of website design and content changes that would help improve the communication and messaging on the website, while also implementing CRO (Conversion Rate Optimization) principles on the website. Doing so would ensure higher engagement from visitors, increasing the probability of conversions by a long shot.

Methodology

The technique Vitruvian employed to help Buzzflick gain its authoritative position and thereby increase conversions and sales includes:

The technique Vitruvian employed to help Buzzflick gain its authoritative position and thereby increase conversions and sales includes:
  • Vitruvian identified the target audience and created an ideal buyer persona to start tracking their behavior patterns.
  • We conducted extensive industry benchmark research to identify factors that contribute to a higher conversion rate on websites in the niche, while also identifying potential improvements to the communication and messaging on the website, in comparison to the industry standard.
  • The entire execution process took 3 months of extensive research, reporting, and delivery to successfully revamp the brand’s digital appearance, bringing it more in-line with consumer behavior and success metrics.
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Result

Buzzflick saw an exponential rise in the quality of leads, the brand awareness of the leads, and an improvement in their website’s user experience, leading to a 150% increase in traffic to lead conversion rate, ultimately increasing their sales revenue by 366%.

What Our Customers are saying

GREAT PACKAGE – AMAZING RETURNS

Choosing the right company for marketing can be tricky. But we’re glad we went with Vitruvian Agency. Their people were responsible and supportive towards our goals, and the package was reasonable for the returns.


Abeer Raza
Tekrevol - CMO

RESULTS BEYOND EXPECTATIONS

The brand strategies deployed for us by Vitruvian Agency were absolutely spectacular. The number of leads we’ve generated in the last month has been record-breaking. We loved their hard work at making it happen in a minute time-frame.


Furqan Sultan
Cydomedia - Founder

THE MARKETING DREAM TEAM

My team wasn’t getting results and I couldn’t tell why. But Vitruvian’s expert consultancy identified the issues in our strategy and helped us create a reformed marketing approach resulting in higher campaign returns from then onwards.


Ather
Buzzflick - Marketing Head

QUALITY SERVICE WITH A SMILE

We literally rained down on the Vitruvian team with constant changes, queries, and criticism. But they always kept an upbeat attitude and helped us with recording breaking MQL to SQL conversions. Glad to admit this team proved us wrong.


Hamza Younus
Wppals - CEO

THESE GUYS HAVE QUITE A RANGE

When you think of outsourcing, you fear poor work quality and communication. But we decided to take a chance with these guys and got the exact opposite. 10/10 for timely changes, reports, and results. Great job, everyone!


Joseph Gillet
Talentverse - Marketing Manager

DEFINITELY WORTH THE INVESTMENT

The people at Vitruvian Agency really make you feel involved in the process. What you expect isn’t always what you get, but they do ensure creativity and results throughout. So, you’d always get your money’s worth.


Ryan
Tekrevol - Partner

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